... Long live Syndicated TV.
Syndicated Tv will not lose, as the CEO of of Dicovery, David Zaslav, is banking is strategy upon. The distribution of that value, however, is and will be forever changed. Xbox is one example, Roku, Apple TV etc... My bet is a separation of content development and content delivery. The days of building a cable box, performing a poor install with holes in walls and cables floating in thin outside air, and charging for an static piece of hardware are soon history. Charging mechanisms to pay the bills are in question and need to be resolved, but ultimately, the consumer demand for on demand, in control and pay for preference, and evolving content experience instead of the cruel pay for package will prevail.
Friday, December 16, 2011
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